Bodo Möller Chemie celebrates Rocktin’s successful integration in China Commemorative ceremony heralds next step in growth

Following a successful merger, a ceremonial act took place on 1 September, when the Bodo Möller Chemie Group marked the full integration of Asian distributor Rocktin into its corporate structure with a celebratory ceremony in Shanghai and an employee event in Guangzhou. These events also signaled the official launch of Bodo Möller Chemie Greater China.

Rocktin’s integration was commemorated with a festive program in Shanghai. The event centered on the symbolic union between the two companies and featured a traditional lion dance, Chinese drumming, and a gala dinner with artistic performances. It highlighted the business value of the acquisition and the cultural affinity between the two companies. The employees at the Guangzhou site also celebrated the official start of Bodo Möller Chemie Greater China.

“This successful merger would not have been possible in this way without our partners’ expertise and participation,” declares Kevin Pang, Managing Director of Bodo Möller Chemie Greater China. “We’d like to thank all those involved for their valuable support during this process,” adds Lionel Breuilly, President APAC at Bodo Möller Chemie. Assistance mainly came from professionals such as Gregor Koch (General Manager Shanghai Branch/Head of China, LBBW), Bai Yaohua (Senior Partner, DHH), Sheng Li (Head of Sales & Channel Excellence, Henkel Electronics), Dominic Yu (Partner, Grant Thornton), and Carrie Liu (Partner, Vertex Consulting China).

The merger also represents a key step in the group’s strategic direction in Asia. Frank Haug, CEO of the Bodo Möller Chemie Group, states: “Rocktin’s integration is a significant milestone in consolidating our presence in Asia. It not only enables us to extend our market strength in the region, but we will also be one of Henkel’s largest distribution partners moving forward. This solidifies our role as a trusted solutions provider in the competitive global market.” With the merger complete, Bodo Möller Chemie Greater China now employs a workforce of around 120 at eleven sites, including several logistics centers and two laboratories. The extended infrastructure strengthens the group’s regional presence, permitting even more focused customer care with technical services and tailored product solutions. This allows the group to create optimal conditions for its further development on the Asian market.